How to Embed Customer Reviews & Testimonials on WordPress

WordPress powers over 40% of all websites on the internet. If you're running a WordPress site, adding customer testimonials is one of the easiest ways to build credibility and increase conversions.

This guide will show you how to embed professional testimonial widgets on your WordPress site using ProofWall—compatible with any theme, page builder, or WordPress setup.

What is ProofWall?

ProofWall is a testimonial collection and display tool designed to be simple, affordable, and powerful.

ProofWall advantages:

• One-time payment — No monthly subscriptions eating into your budget.
• No-code installation — Works with any WordPress theme or page builder.
• Unlimited testimonials — Collect text and video testimonials without limits.
• Professional widgets — Beautiful designs that work on any website.

Step-by-Step: Embed Testimonials in WordPress

Step 1: Create Your ProofWall Account

1. Sign up at ProofWall for free.
2. Create a new project for your WordPress site.
3. Collect testimonials through your custom form, import from CSV, or add manually.

Step 2: Configure Your Widget

1. Log into your ProofWall dashboard.
2. Select your project and go to "Widgets".
3. Pick your layout style: Wall, Slider, or Grid.
4. Customize colors, fonts, and card styles.
5. Copy the embed code when ready.

Step 3: Add to WordPress

Method 1: Using the Block Editor (Gutenberg)

1. Open the page or post where you want testimonials.
2. Click the "+" button to add a new block.
3. Search for and select "Custom HTML" block.
4. Paste your ProofWall embed code:

<script src="https://www.proofwall.com/api/widget/YOUR_WIDGET_ID"></script>
<div id="proofwall-widget"></div>

5. Click "Preview" to check the result.
6. Update or Publish your page.

Method 2: Using Classic Editor

1. Open your page or post in the Classic Editor.
2. Switch to "Text" mode (not Visual).
3. Paste your ProofWall embed code where you want testimonials.
4. Switch back to Visual mode to see the placeholder.
5. Save or publish your page.

Method 3: Using Elementor

1. Edit your page with Elementor.
2. Drag an HTML widget to your desired section.
3. Paste the ProofWall embed code.
4. Adjust width and spacing as needed.
5. Click "Update" to save.

Method 4: Using Other Page Builders (Divi, WPBakery, etc.)

Most page builders have an HTML or Code module:

• Divi: Use the "Code" module
• WPBakery: Use "Raw HTML" element
• Beaver Builder: Use "HTML" module

Simply paste your ProofWall embed code into the appropriate module.

Step 4: Add to Widgets/Sidebars (Optional)

Want testimonials in your sidebar or footer?

1. Go to Appearance > Widgets.
2. Add a Custom HTML widget to your sidebar.
3. Paste your ProofWall embed code.
4. Save the widget.

WordPress-Specific Tips

• Cache plugins — If using caching (WP Rocket, W3 Total Cache), clear cache after adding testimonials.
• Security plugins — Some security plugins may block external scripts. Whitelist proofwall.com if needed.
• Speed optimization — ProofWall widgets are lightweight and won't slow down your site.
• Theme compatibility — Works with all themes including Astra, GeneratePress, OceanWP, and more.

Conclusion

Adding testimonials to WordPress should be simple, and with ProofWall, it is. Whether you're using Gutenberg, Elementor, Divi, or the Classic Editor, you can embed beautiful testimonial widgets in minutes.

No ongoing fees, no complex setup—just powerful social proof.

👉 Start Free with ProofWall